Active Campaign Support Email Address

Active Campaign Support Email Address

Active Campaign Support Email AddressActive Campaign Support Email Address

Then it sends a series of e-mails to get them thinking about the webinar, and to motivate them to register. If they sign up, they immediately struck the “Goal” towards the end of the webinar, and the automation ends. If they do not register, they get contributed to an automation promoting a rebroadcast of the webinar.

This allows me to personalize my messaging, in other automations, based upon the contact’s engagement with the webinar – Active Campaign Support Email Address. Here’s the WebinarJam integration panel: I can add tags based upon whether the contact registered, attended, missed, or based upon how long they remained in the webinar. These tags can then set off automations within ActiveCampaign.

It costs me money, and it makes it more most likely that my emails go to spam or Gmail’s promos tab. People who do not open my e-mails make it harder for other e-mails to get to individuals who actually desire them! The “Pro” strategy of ActiveCampaign has lead scoring integrated in.

Here’s an automation I received from ActiveCampaign’s library of automations, which I utilize to inform which contacts aren’t engaging with my e-mails. When a contact subscribes, this automation adds a “0 days” tag. As time passes, it includes brand-new tags for 7 days, one month, 60 days, etc Each time they open an e-mail, a different automation removes them from this automation, removes all of those tags, and begins this automation over again.

Active Campaign Support Email Address

This automation can be overwhelming initially, and this is one of those cases where I want ActiveCampaign had a more out-of-the-box solution. However, because you can do anything with ActiveCampaign, often you need to build things from scratch. ActiveCampaign has an alternative to delete inactive customers, which I don’t recommend.

Some subscribers don’t have tracking switched on, so their opens aren’t tape-recorded. Others still wish to be subscribed however have been busy. Here’s my reactivation sequence: I send out one email asking if they still desire to be subscribed, and briefly discussing why I keep my e-mail list clean. In one week, I send them another e-mail (if they currently clicked the verification link in the previous e-mail, they’ve already been eliminated from the automation– using a different automation).

Active Campaign Support Email AddressActive Campaign Support Email Address

The automation then unsubscribes them (Active Campaign Support Email Address). My emails likewise have a link to a kind where they can enter their email address to let me know that they do not have tracking allowed. This form adds a tag that I use to filter those contacts out. I used to add this tag when they clicked a link, however when people do not have tracking on, it makes those links not work so dependably! I only send an easy “do you still want my e-mails?” confirmation.

You can send bonus material and attempt to get the contact more engaged once again. To know how well your automations are transforming, ActiveCampaign has Goal tracking. A common method to measure whether an Objective has been fulfilled is if a tag has actually been contributed to the contact. This tag can be added since your payment processor taped a sale, or since your webinar platform taped that your contact participated in a webinar.

Active Campaign Support Email Address

You can also see whether the completion rate has increased or decreased, how long it considers contacts to reach that objective, and you can browse all contacts to see who did and didn’t reach the goal. ActiveCampaign’s Message Variables is my preferred feature – Active Campaign Support Email Address. It saves me a lots of time and effort, and neither MailChimp nor ConvertKit has a comparable feature.

Let’s say you have the first name of just some of your contacts, which is the case with my list. Active Campaign Support Email Address. I typically don’t need a given name to register to my list, but often I get a very first name, such as when somebody buys a product. Would not it be great to greet your contacts by name, in the cases when you have it? You can do this, however it’s cumbersome.

I’m also filtering for generic terms added by other systems, such as a dash, or “Visitor.” If they have a given name, I state “Hey,” and then their given name. If they do not, I simply state “Hey there,”. By building a Message Variable in ActiveCampaign, I can quickly alter my greeting according to whether I have the contact’s given name.

I produced a variable that’s merely %greeting-hey%. If I have the contact’s name, it appears in the email. If I do not have the contact’s name, it defaults to “Hey,”. Where Message Variables truly conserve me a lot of time is by enabling me utilize the same automation over and over again for my webinars, and I can quickly alter out all of the information. Active Campaign Support Email Address.

Active Campaign Support Email Address

Here vary for a webinar I run called “Bust Through Creative Blocks.” You can see I have a lot of different variables here, such as the date and time of the webinar, the cost of the product, offer terms, discount coupon code, and more. Each time I run a brand-new webinar, I can alter each of these variables to match any schedule modifications or deal changes.

And here it is in an e-mail. This message variable allows me to easily alter out a countdown timer. I did point out earlier that one of the cons of ActiveCampaign is their email modifying experience. I switched from MailChimp, and MailChimp occurs to have the very best e-mail editing experience. I truly like to send out basic e-mails. Active Campaign Support Email Address.

I’ve discovered that very difficult to do with ActiveCampaign. For some time, I was modifying emails in ActiveCampaign’s hybrid editor, which is rather clunky. For a very long time, I utilized ActiveCampaign’s hybrid HTML and WYSIWYG editor, which was set off by a basic design template I produced. The user interface for the HTML editor appears like it was pulled from some free open-source job.

Active Campaign Support Email AddressActive Campaign Support Email Address

However, adding images is a little a task. You have to pick them from a file internet browser. There’s no drag and drop alternative. ActiveCampaign’s HTML email editor requires that you make up entirely in HTML. The option to this, if you desire to have control over the HTML, is to modify pure HTML, with a preview on the side.

Active Campaign Support Email Address

Active Campaign Support Email AddressActive Campaign Support Email Address

Including images to ActiveCampaign’s rich text editor is a cumbersome experience. You need different text boxes for above and listed below the image. Lately I have actually started utilizing ActiveCampaign’s rich full-screen editor – Active Campaign Support Email Address. They have some great design templates, but I still want to send out the simplest e-mail possible. They do have some plain-looking emails, however they have some degree of minimal formatting, which you can’t eliminate.

But, with some adjustments, I can make my email pretty standard. I can make it immediately take up the whole window, and I can fine-tune the typography to be slightly bigger, and have a bit more prominent. The most discouraging part of ActiveCampaign’s rich full-screen editor is adding images. Envision you have actually just typed out a fantastic e-mail.